Public Policy Communications

Two Roads conducts several lines of business, but one of its primary capabilities is delivering comprehensive communications support. This expertise is the result of progressive contracts with federal, provincial, local and First Nation government. Two Roads has provided a wide scope of communications products, including speeches, briefing material, memoranda to Cabinet, policy papers, presentations and strategic analysis reports.

Many mistake communications to simply mean public relations. Although public relations does form a component of a communications strategy, communications also includes exceptional writing skills, the ability to present material in a convincing manner and an aptitude for appreciating complex public concerns and developing and demonstrating appropriate strategy. After exhaustive and thorough investigation and research, Two Roads is in a position to recommend and facilitate consultation, can design a communications strategy, and is able to provide support for successful delivery.

Two Roads has provided communications support and consulting to a variety of organizations including the Communications and Consultations Branch of the Queen’s Privy Council Office of Canada, the Department of National Defence Audit Team at the Office of the Auditor General of Canada and with Industry Canada during Two Roads’ consulting on the creation of Technology Partnerships Canada. Two Roads’ has prepared speeches for Federal Cabinet Ministers for Tribal and Band Chiefs, has written press releases, developed content for Internet sites and made presentations on complex issues to large event groups. If your organization is concerned about effective and comprehensive public policy communications support, you should be contacting us.